Jellies just got more sustainable
Cadbury, Pascall and The Natural Confectionery Co. treats can now be enjoyed with the knowledge that they’re made using 100% renewable electricity.
Partnering with a group of businesses across Victoria, Mondelēz International has established a power purchase agreement to source renewables from the Yaloak South Wind Farm, west of Melbourne.
The shift will reduce Mondelēz International’s total carbon emissions across Australia and New Zealand by more than 50% and prevent nearly 40,000 tonnes of carbon entering the atmosphere each year.
“We’re committed to making our products the right way and reducing the impact our operations have on the planet. With brands that include Cadbury and The Natural Confectionery Co., we’re incredibly proud to make many of Australia’s most loved snacks right here in Melbourne,” said Shalaby Mohamed, Director of Integrated Supply Chain for Australia and New Zealand.
“Using 100% renewable electricity for our two Melbourne factories reduces our carbon emissions significantly and supports our ambition to make snacks that are right for people and the planet.”
The company’s factory in Scoresby produces a range of lollies that have been enjoyed by Aussies for generations. Old favourites including snakes, jubes and marshmallows will benefit from the shift to renewables, alongside new products.
Among the first new products to be made with renewable electricity is The Natural Confectionery Co.’s new Energy Sports Drink flavoured jellies. These jellies will be the first to proudly display the ‘made with 100% renewable electricity’ claim on the back of pack.
“Perfect for parties, lolly bowls for sharing or a half-time treat on game day, it’s exciting to see the first jellies made with renewable electricity hitting shelves across Australia. The launch of our new Energy Sports Drink flavour is sure to generate a lot of buzz amongst lolly fans this summer,” Senior Marketing Director Paul Chatfield said.
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