Building a sustainable future through digital innovation
By Barbara-Anne Bensted, Head of Sustainability for APAC, Capgemini
Wednesday, 27 September, 2023
In the pursuit of a sustainable future, the convergence of human energy, technology and environmental responsibility has emerged as a powerful force. As we navigate the complexities of the digital economy, the imperative to embrace sustainability has become undeniable. This article sheds light on the critical role of digital innovation in shaping a sustainable future and fostering collaboration between stakeholders to drive transformative change.
Unleashing human energy for an inclusive and sustainable future
At the heart of building a sustainable future lies the recognition of the intrinsic link between environmental responsibility, economic viability and digital innovation. The fusion of these elements enables organisations to unleash human energy through technology, charting a path towards inclusivity and sustainability. By harnessing the capabilities of technology, individuals and communities are empowered to make meaningful contributions towards a better world.
In this new era of interconnectedness, it is evident that a low-carbon business model is not only ethically responsible but also essential for economic success. Embracing sustainability as a strategic imperative, organisations understand that the journey towards a sustainable future begins with small, purposeful steps.
Embracing sustainability as a strategic imperative
A low-carbon business model aligns financial success with ecological consciousness, benefiting both the company and the planet. The pillars of sustainability are not merely an addendum to the business model; rather, they are integral components that enhance resilience, foster innovation and create lasting value for stakeholders.
Sustainable practices yield multifaceted benefits. From increased operational efficiency to improved brand reputation, organisations that imbue sustainability into their DNA are better positioned to adapt to changing market dynamics and stakeholder expectations. By embracing sustainability, organisations can embrace the principles of shared value, where business success is intertwined with societal wellbeing. Prioritising decarbonisation, 71% of Australian organisations are now committed to replacing carbon-intensive business aspects.1
In addition, 61% of Australian organisations recognise low-carbon hydrogen as a cornerstone for long-term decarbonisation solutions.1 Further, a remarkable 55% of companies have committed to investing in low-carbon hydrogen by 2030, while 58% of organisations anticipate a gradual reduction in low-carbon hydrogen production costs by 2040. Finally, there is now an ambitious goal of integrating low-carbon hydrogen into national energy consumption envisioned to be a 22% share by 2050.1
Collaboration: paving the way for transformative change
Achieving sustainability goals requires a joint commitment from all stakeholders. Collaboration between vendors and clients is essential for automation and sustainability to go hand in hand; no organisation or entity can tackle the complex challenges of sustainability in isolation. By working together, establishing open dialogue and shared goals, we can drive transformative change and innovation, accelerating the transition towards a more sustainable future.
This joint commitment and collaboration are essential given 63% of Australian energy and utility organisations identify “lack of skills and expertise” as a prime challenge in their hydrogen initiatives.1
Driving sustainable technology adoption in Australia
In Australia, the focus on sustainability is driving transformative technology adoption. Collaboration with local businesses is key to scaling technologies that drive sustainability and address unique challenges faced in the region. Emphasising collaboration with Australian stakeholders, Capgemini works closely with public and private sector partners to foster sustainable practices. Capgemini prioritises partnerships with local organisations, academic institutions, and government bodies to foster innovation and enable the application of sustainable technologies. Through active participation in government initiatives aligned
with Australia's climate action plans and financial frameworks, Capgemini reinforces its commitment to driving sustainable progress in the region.
The journey towards a sustainable future hinges upon the fusion of technology, human energy and environmental responsibility. As we traverse the digital landscape, we must recognise sustainability as a strategic imperative and collaborate relentlessly to drive transformative change. By fostering sustainable practices and embracing a low-carbon business model, we can pave the way for a future that is not just technologically advanced but also environmentally responsible and inclusive. Together, we can build a more sustainable world for future generations.
1. Capgemini Research Institute, low-carbon hydrogen survey, November–December 2022.
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