Billboard company to sponsor Earth Dialogues Brisbane 2006

Wednesday, 14 June, 2006

A large Queensland billboard company is one of the major sponsors of the World Forum on the environment taking place in Brisbane in July this year.

Earth Dialogues Brisbane 2006 will be chaired jointly by former soviet leader Mikhail Gorbachev and Queensland premier Peter Beattie.

The forum will attract world leaders Noble Laureates and scientists to Brisbane and will focus on sustainable development and the profound connection between global management of our natural resources, world peace, climate change and energy security.

Major events such as this need their sponsors and Earth dialogues Brisbane 2006 has the backing of some solid local institutions including Griffith University, the Brisbane City Council, the Queensland Government and the GOA billboard company.

So how is it a billboard company is a fit for the environment? Because the tough vinyl skins the advertisement is printed on have a tremendous recycling capability.

The super strength vinyl used on the GOA billboards is turned to other uses when the advertising schedule has ended. The vinyl sheeting comes down and it can be used to line dams and silage pits and can even be made into vinyl products.

The company recently sent a container load of old vinyl skins to China and six weeks later received a container load of vinyl bags and other products made from the old billboard skins.

And that's not the only use for the old reinforced vinyl skins. When Cyclone Larry ripped the roofs of houses in Innisfail, the call went out for tarpaulins to cover the exposed homes. The billboard industry sent 20,000 square meters of used advertising skins.

For further information, please visit Earth Dialogues

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