5 tips for planning your CSR/sustainability strategy

Landcare Australia has released the report ‘Planning Your CSR Strategy and Making it Work for Your Business’, sharing insights about five guiding principles from representatives of companies that are leaders in the Australian corporate social responsibility (CSR) and sustainability space.

The report pinpoints the challenges businesses face in developing and implementing CSR/sustainability/community investment programs and provides real-life examples of ways to overcome them.

“Through our work with business, we know that developing and implementing a CSR/sustainability program is not always straightforward,” said James Link, Landcare Australia’s Head of Corporate Partnerships.

“That’s why earlier this year, we held a roundtable discussion with key CSR/sustainability representatives to gather insights that we hope will be a source of information and expertise to businesses interested in expanding or changing their CSR, sustainability or community investment programs.”

Planning Your CSR Strategy and Making it Work for Your Business is the outcome of this roundtable discussion, which featured input from businesses including Albergeldie, Coca-Cola South Pacific, Konica Minolta, KPMG, Rio Tinto, Transurban and Virgin Australia. Landcare Australia works in partnership with a number of these companies to help achieve goals in the sustainability, environmental and CSR space.

The report is divided into five sections — one for each of the guiding principles. These are as follows:

1. Make it meaningful for YOUR business
2. Ensure it makes business sense
3. Get leadership buy-in
4. Environment matters
5. Overcome your challenges

The report is available for download at http://landcareaustralia.org.au/planning-your-csr-strategy.

Image credit: ©stock.adobe.com/au/alotofpeople